Twin City Veterans Bridge
From military service to community leadership in Winston-Salem.
A Winston-Salem where transitioning veterans are actively recruited to live, work, lead, and build. A community that competes for veteran talent and then invests in them as employees, founders, families, and neighbors.
Recruit transitioning military leaders into Winston-Salem and place them into careers worthy of their service and ventures worthy of their ambition, through two coequal tracks. The program serves any transitioning veteran who can anchor locally, with a primary focus on senior officers and senior NCOs. Because relocation is a family decision, we engage the spouse as a full participant, not an afterthought.
What we owe, and how we live
Two ideas hold up everything we do. One names what we owe one another. The other names how we carry ourselves in the years between service and legacy. Together, they are the bridge we ask every veteran, and ourselves, to cross.
I knew wherever I was that you thought of me, and if I got in a tight place you would come, if alive.
Sherman understood service as mutual commitment: steadfast loyalty, and the willingness to come for a fellow service member in their hardest hour. That promise, kept on both sides, is the bridge we build between veterans.
You can't help when or what you were born, you may not be able to help how you die; but you can, and you should, try to pass the days between as a good man.
A character-centered creed for the years between service and legacy. It is the standard we encourage across our community: to live with honor and integrity, and to keep contributing meaningfully to civilian life long after the uniform comes off.
Placement Track
We recruit transitioning officers and senior NCOs into Winston-Salem and Forsyth County, vet for employer fit, make introductions to durable employer partners, and walk each veteran from final formation to first promotion.
Founders Track
We bring veteran entrepreneurs to Winston-Salem and support them through their first three years, with capital introductions, mentorship from established local founders, professional-services navigation, and community integration.
A benefit across both tracks. TCVB funds participating veterans' tuition for applied AI courses at a local academic institution. Not a degree or a certification, but the practical fluency that will distinguish veteran leaders and founders in the next decade of the economy.
Veteran-owned businesses anchor American communities, generating $1.3 trillion in receipts and employing 4.4 million Americans. Yet entrepreneurship among post-9/11 veterans has declined sharply, driven by lost local networks, distance from mentorship, and weaker access to capital in the years right after service. Those are precisely the gaps a city-based program can close.
Sources: U.S. Census Bureau Annual Business Survey; Syracuse University D'Aniello Institute for Veterans and Military Families; SBA Office of Advocacy.
Winston-Salem and Forsyth County, home to roughly 22,000 veterans, a top-25 business school, and a corporate community ready to invest in leadership talent. Every graduate serves alongside Veterans Helping Veterans Heal, the local transitional housing program for veterans rebuilding from homelessness. Through that partnership, we give back to the veterans facing the hardest transition of all.
Coffee and ice cream on the road in Winston-Salem, with proceeds supporting the mission.
A first pour and a first scoop, before the Airstream rolls.
